Guy Kawasaki’s The Art of Evangelism
How to Promote Your Product, Service, Company, or Idea
4.70 (2189 reviews)

11 279
students
3 hours
content
Jun 2017
last update
$109.99
regular price
What you will learn
Master evangelism as an effective, inexpensive, and fun technique to promote your product in a crowded market
Transform your sales and marketing from “closing deals” to converting true believers
Craft a winning pitch and mantra for your product
Hire, train, and deploy effective evangelists
Optimize social media as a fast, free, and ubiquitous marketing platform
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Our Verdict
Guy Kawasaki's The Art of Evangelism course offers valuable insights into the world of evangelism and its power to transform sales and marketing. With real-life examples and practical exercises, this course provides a solid foundation for understanding how to promote products, services, or ideas effectively. While the focus on specific channels and case studies is limited, and there may be some repetition for experienced professionals, Guy Kawasaki's evangelism strategies are compelling and applicable for both beginners and those looking to refine their marketing skills.
What We Liked
- In-depth look into the concept and strategy of evangelism from a renowned expert,
- Practical frameworks & exercises for crafting a winning pitch & mantra,
- Actionable tips on using social media as a marketing platform,
- Engaging delivery with real-life examples & anecdotes
Potential Drawbacks
- Limited focus on specific channels or case studies of successful evangelism campaigns,
- Occasional negativity towards traditional sales and marketing roles,
- Some content may seem basic for seasoned professionals in PR or marketing,
- Heavy emphasis on Apple products as case studies
Related Topics
1164388
udemy ID
31/03/2017
course created date
20/11/2019
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