Social Media Management
Digital marketing training to Learn How to Use Social Media, Social Media Strategy and Social Media Marketing.
4.06 (3395 reviews)
88 626
students
9 hours
content
Feb 2023
last update
$54.99
regular price
What you will learn
Why social media matters
Using social media for business outreach
Social media benefits and drawbacks
Overview of key social media tools
When to blog, comment or listen.
The business case for RSS, blogging and podcasting.
How to integrate new media into conventional public relations campaigns.
The basics of search engine optimization (SEO).
Podcast development, production and distribution.
About video-on-demand and webcasts.
About social bookmarking and networking.
How to use Twitter to track news and build communities.
HTML and RSS measurement techniques
How to live stream video to the web from any smart phone
How to embed photos, videos and PowerPoints from a social network on your website
How social media can drive business social responsibility
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Our Verdict
This social media management course offers a strong foundation in the field, but could benefit from more current examples and greater interaction. With its expert instructor and clear communication style, this course remains a worthwhile option for those seeking an introduction to social media management—just be prepared to supplement the content with more up-to-date resources.
What We Liked
- Comprehensive coverage of social media management, from basics to advanced topics
- Expert instructor with clear communication style
- Valuable insights on integrating new media into conventional public relations campaigns
- Includes instruction on creating and distributing podcasts and live streaming video
Potential Drawbacks
- Some course materials appear outdated, such as references to defunct social networks
- Occasional typographical errors in transcriptions
- Lack of updates to statistics and examples
- Minimal hands-on exercises or interactive content
20176
udemy ID
26/06/2012
course created date
17/05/2019
course indexed date
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