SEO: Structured Data & Schema Markup for Webmasters
Beginners guide to rich snippets, structured data, and increased click-through rates from the major search engines.
4.52 (576 reviews)

3 080
students
3.5 hours
content
Jun 2024
last update
$74.99
regular price
What you will learn
You'll understand what rich snippets are and how to create & add the code to your pages so that Google can show them for pages.
You'll understand what structured data is and how best to implement it on your own website.
You'll be able to create a wide variety of schema markup from scratch if you want to.
You'll know how to implement schema using Google Tag Manager.
You'll be able to install and configure a Wordpress plugin to implement structured data on your website.
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Our Verdict
Perfect for beginners interested in learning about structured data, this course offers valuable insights and tools. However, brace yourself for minor drawbacks—outdated resources and an overemphasis on WordPress implementation. Nonetheless, the broad coverage of schema markup types and clear instructions make it genuinely worth exploring on your journey to enhancing click-through rates.
What We Liked
- Introduces two new concepts -Structured Data and Google Tag Manager, making it beneficial for beginners seeking a broad overview.
- Provides clear instructions on implementing schema using Google Tag Manager and Wordpress plugin.
- Covers a wide variety of schema markup types and how to create them from scratch.
- Incorporates real-world examples and scenarios, enhancing the understanding of concepts.
Potential Drawbacks
- Some sections may appear lengthy, with the instructor beating around the bush, causing slight frustration for some users.
- Lack of detail in explaining variable structured data, which is essential for data-related professions.
- Outdated tools and techniques mentioned in the course, creating confusion and requiring independent research to resolve.
- Overemphasis on WordPress sites overlooks other platforms, limiting its applicability for non-WordPress users.
Related Topics
1898350
udemy ID
06/09/2018
course created date
26/07/2019
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