MBA Course: Marketing and Business Strategy
Best Selling Course designed by an MBA graduate from the syllabus of top Universities in the world.
4.45 (3072 reviews)
157 459
students
11 hours
content
May 2025
last update
$89.99
regular price
What you will learn
Segmenting targeting positioning in Marketing
Advance marketing concepts like BCG matrix ,Brand Mantra, BAV Model, Product Life cycle, Brand and line extension.
Various marketing channels used by companies
How to do sales and marketing of your product
Business strategy used by startups.
Amazon 3 key service business strategy to dominate the retail market.
Unit economics matrix like Customer acquisition cot and customer life time value.
Pricing strategy like Price Penetration, Price Bundling, and Price Skimming
Problem with Aggregators, Platform business and Network effect
Competitive attack like Flank, Position defence, preemptive, Counteroffensive attack etc
How product recommendation engine of Netflix and amazon works
Horizontal and vertical strategy used by Samsung
Strategy used by market leader, market follower and Challenger
best certification courses for mba marketing
Marketing Mix i.e 4P’s (Product, Price, Place, Promotions) and 7P’s of Marketing.
Strengths, Weaknesses, Opportunities, and Threats SWOT Analysis
What are branding and the advantages of branding?
Blue ocean and red ocean strategy
Zero cost marketing strategy
Product life cycle
What is a business strategy Why do we need it
Business Expansion strategy
Business value proposition
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3449088
udemy ID
25/08/2020
course created date
10/09/2020
course indexed date
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