HubSpot Marketing Strategy - A success roadmap for Marketers

🌟 Unlock the Full Potential of Your Marketing with HubSpot! 🌟

Course Title: HubSpot Marketing Strategy - Reach your goals with HubSpot!

Instructor: Thalita Milan | Marketing Automation & HubSpot Expert

🚀 Build an End-to-End Marketing Strategy using HubSpot tools! 🚀

Are you ready to turn your website visitors into loyal customers by leveraging the power of HubSpot? HubSpot is a robust platform that stands out from the crowd by supporting you through all stages of the Customer funnel. From ATTRACTING leads to CONVERTING them, NURTURING their interest, and RETAINING customers, HubSpot provides a comprehensive suite of tools to automate and optimize your marketing efforts.

🔍 Understand the Essentials:

• Access to HubSpot Automation (Workflows) and Reporting is required for this course.
• This course assumes you have a basic understanding of HubSpot; if not, I recommend starting with my introductory or refresher courses.
• A 14-day FREE trial for a HubSpot paid account is available for course participants to ensure you can fully engage with the material.

📈 Course Outline:

Section 1: Introduction to the HubSpot Marketing Funnel

• Understanding the HubSpot Platform
• Overview of the Marketing Funnel in HubSpot

Section 2: Attracting and Converting Leads

• Creating Effective Content to Attract Leads
• Setting Up Lead Capture Strategies with Forms and CTAs
• Understanding Contact Properties and Lifecycle Stages for Targeted Marketing

Section 3: Nurturing Your Audience

• Developing a Lead Nurturing Strategy with Workflows
• Segmenting Your Audience for Personalized Communication
• Implementing Email Marketing Best Practices

Section 4: Retaining and Delighting Customers

• Leveraging HubSpot Tools to Enhance Customer Retention
• Analyzing Customer Feedback and Interactions
• Using Service Hub to Provide Exceptional Customer Service

Section 5: Measuring Success with Reporting

• Understanding Key Marketing Reports in HubSpot
• Tracking Sales Activity with Deals
• Making Data-Driven Decisions for Your Strategy

🎓 Course Features:

• Step-by-step guidance from a certified independent HubSpot expert with 15+ years of Digital Marketing experience.
• Real-world examples and case studies.
• Interactive assignments to apply what you've learned.
• Access to a supportive learning community for questions and discussion.

💡 Student Testimonials:

"I just completed the course - and my only reaction is: WOW! Super valuable for entrepreneurs, consultants (such as myself), and small businesses. Thalita successfully managed to transfer her rich knowledge in a meticulous manner. This course is easy to comprehend and incorporate into your business strategy. I honestly never knew what were the actual possibilities of the HubSpot platform and now I finally do! Thank you so much for this course!" - Tamara Biljman, Content Strategist

For more testimonials and insights into my teaching style and approach, please visit my website.

📫 Join me on this journey to master HubSpot and drive your marketing success!

Remember, this course is independently developed by me, Thalita Milan, and while it is inspired by my extensive experience with HubSpot, it has not been created or verified by HubSpot, Inc. Any questions or support needed throughout the course can be directed to me, and I'm always here to help!

Let's embark on this transformative learning adventure together and unlock the true potential of your marketing efforts with HubSpot! 🌈