Public Relations: Media Crisis Communications
Public Relations: You Can Shape and Control Your Media Messages at The Worst Possible Times
4.54 (3506 reviews)
55 095
students
6.5 hours
content
Apr 2025
last update
$74.99
regular price
What you will learn
Being able to Manage Crisis Communications
Know how to appear Confident on Camera
Prepare Messages
Speak in Sound Bites
Handle tough questions
Delivering bad news to customers
Selling with stories
Communicating to drive change
Speaking under pressure
Communicate well in crisis
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Our Verdict
This course is an accessible, engaging introduction to crisis communications. By focusing on core principles like rapid response, clear messaging, and handling tough questions, it serves as a strong foundation for further study or practice. However, those seeking in-depth coverage of risk management, step-by-step methodology, or extensive case studies might find additional resources necessary for a complete learning experience.
What We Liked
- Covers key crisis communications concepts succinctly in just over 6 hours
- Delivers practical guidance with real-life examples, like the BP CEO gaffe
- Explains how to create clear messages and speak in sound bites
- Offers insights into driving change and handling tough questions
Potential Drawbacks
- Lacks in-depth analysis of crisis communications strategy development
- Minimal focus on risk management and team delegation during crises
- Some testimonials mention repetitive content and a need for more visual variety
- Fewer case studies than some students might prefer
Related Topics
285332
udemy ID
21/08/2014
course created date
15/09/2019
course indexed date
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