Behavioral Economics & Buyer Psychology- Choice Architecture

Sam Tatam will teach you how to present different alternatives and nudge customers to buy.
4.28 (9 reviews)
Udemy
platform
English
language
Marketing Fundamentals
category
Behavioral Economics & Buyer Psychology- Choice Architecture
31
students
1.5 hours
content
Mar 2022
last update
$34.99
regular price

What you will learn

Understand is choice architecture, why it’s important, and get jaw-dropping examples of its power.

When we shop, we generally like everything to go as smoothly and as easily as possible. But sometimes a process that is too hassle-free can actually harm sales.

Salience might seem like a pretty straight-forward principle, but you’ll find that there’s more to making your product or service stand out.

You’ll learn how personalization, idiosyncratic fit, and salient feedback can help you gain a competitive advantage.

There is one more extra piece of content - a case study about habits creation presented by Matej Sucha - an expert in applying behavioral economics in business.

Course Gallery

Behavioral Economics & Buyer Psychology- Choice Architecture – Screenshot 1
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Screenshot 4Behavioral Economics & Buyer Psychology- Choice Architecture

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4578412
udemy ID
03/03/2022
course created date
18/03/2022
course indexed date
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course submited by
Behavioral Economics & Buyer Psychology- Choice Architecture - | Comidoc